Adidas will STILL SELL remaining Yeezy gear

Adidas will STILL SELL remaining Yeezy gear

It appears Adidas is trying to make up for its slow response to cutting business ties with Kanye West following his antisemitic tirade last year.

The German athletic apparel and footwear corporation, which is the largest sportswear manufacturer in Europe, has decided to donate a portion of its upcoming profits from its Yeezy products to the Anti-Defamation League and other charities ‘working to combat discrimination and hate, including racism and antisemitism.’

TMZ is reporting the company is expected to start selling off the remainder of its Yeezy sneakers and other inventory items within days, which will mark the first time consumers can buy Yeezy products since October 25, when Adidas broke off business ties with the rapper and entrepreneur.

Adidas was criticized for not severing the partnership with West sooner, with some critics pointing out that he began his offensive rants and tirades on social media and in interviews several weeks earlier in October.

Adidas first partnered with the Atlanta native back in 2013, and the two sides would go on to broker a deal in 2016 that was described as the ‘most significant partnership ever created between a non-athlete and an athletic brand,’ according to USA Today.

Idowu Babalola Photo
Idowu Babalola

Socially Not Social. IG & Twitter - @Braggamando

All author posts
Related Posts
Victor Osimhen becomes FIRST Nigerian to score 10 UEFA Goals
Victor Osimhen becomes FIRST Nigerian to scor...

Victor Osimhen has entered the record books as the first Nigerian to score 10 goals in the UEFA Champions League The...

Samklef Reveals Tracklist, Release Date For “Cruise” Album – Featuring Akon, Vector, Others
Samklef Reveals Tracklist, Release Date For ...

Well-known Nigerian producer, Samklef, has revealed the tracklist for his 4th studio album titled “Cruise,” coupled with the release date....

Mariah Carey Breaks Billboard Record As All I Want For Christmas Is You Returns To The Top Spot
Mariah Carey Breaks Billboard Record As All I...

Mariah Carey is ruling the December music charts once again. The hitmaker, 52, broke a new Billboard record as...

Write A Comments