Omotola donates ‘Mother’s Love’ earnings to NGO

Veteran Nollywood actress Omotola Jalade has shared details of the earnings from her film Mother’s Love, explaining how much was left after the various deductions from its cinema run and how it was being utilised.

According to the actress, the movie made ₦103,094,663 at the box office. However, after deductions covering exhibitors, distributors, printing, advertising, VAT, entertainment tax, withholding tax and other cinema-related expenses, the amount that accrued to the producers was ₦22,276,558.

She said the entire amount was donated to Slum to School Africa, as previously promised by Red Hot Concepts.

Taking to Instagram to explain, she said:

“I have come back to you as promised to give account of the proceeds from ‘Mother’s Love’. At the end of our run, we had made ₦103,094,663.

After deduction from exhibitors, distributors, print, advertising, value added tax, entertainment tax and withholding tax, all deductions and everything else from cinemas, the money that was accrued to us as producers of Mother’s was ₦22,276,558.

So, a 100% of that money, as promised by Red Hot Concepts, was donated to the NGO, Slum to School Africa.”

Omotola’s breakdown shows the difference between a film’s reported box-office gross and the amount that ultimately goes to its producers after cinema and other industry deductions.