“Our musicians are worshipped, but nobody hypes Nollywood” — Actor Gideon Okeke speaks out

Actor Gideon Okeke has shared a passionate video calling out what he described as the imbalance in how Nigerian creatives support each other, especially between the music and film industries.

In the video, Gideon questioned why Nigerian musicians are heavily celebrated, idolised, and promoted globally, while Nollywood actors, actresses, and filmmakers rarely get the same public backing from their counterparts in music.

He pointed out that while Nigerian artists proudly embrace labels like “big three” and “big five,” very few of them openly recommend or hype Nigerian films, actors, or producers, even as platforms like Netflix expose Nollywood to global audiences.

Gideon referenced how global figures like former U.S. President Barack Obama publicly promote music they enjoy and wondered what impact it would have if Nigerian music stars did the same for Nollywood.

Watch video below